RSS Backlinks

Lately, I have been looking into slightly different ways of creating links to a site. This was brought about after some realizations with traditional ways of getting links for example:

Article Marketing

Simple fact with this way is that Google (and Yahoo for that matter) have decided that too many people are flooding the net with the same articles.

So the submission of the same article into 500 article directories or placing it on other sites, doesn’t create 500 backlinks to your site.

In a recent test using one site with no other promotion methods, 300 links were created in articles, across 150 different sites.

This was using the same article. I know the article was placed, because in the process I used,  I was able to click on a link to go to each page and see the article live online.

Now approximately 1 month later, how many links actually show up?

In Google - none (using the command link:http://www.mysite.com/) – which is normal. Google doesn’t show all the back links to a site.

However the links show up in Yahoo: 117 links at current count

This could be referred to as “duplicate content ”- but really that name is wrong, Google has recognized, indexed and sees the pages, so its not a matter of the duplicate, but more of seeing the links and recognizing the value of them.

So could it be, the quality of the page, that holds the article, which then links to your site

If more pages link to article page, that would increase the quality of the page in Googles and Yahoos eyes

Therefore increasing the quality of the link to your site- and make more likely to be counted

A higher quality page link to your site, therefore the page links are worth being found and counted as a link to your site. So what if you increase the chances of getting recognized links to your site, by increasing the power of the article(or page) linking to your site.

I have been testing out a process that may be very helpful in doing just that. It’s still at it’s early stages, but you could get some good benefit from it.

It’s using RSS – (Real Simple Syndication) RSS is something that is part of most blogs, and if you have even looked at any news site, they use RSS feeds- which allows you to keep up with the latest happenings.

I use my own “Google page” which has all my feeds on it:

This allows you to click on any RSS feed button, and insert it directly in the page. I then set it as my start page each day, that way I quickly get the updated information.

Word of warning….. you can quickly spend many hours surfing new feeds/information.

But what if you don’t have your own blog, can you get some benefits from RSS for links to a normal site?

Yes. Services are appearing that will allow you to have your own RSS feed. Which can give a normal site some of the benefits of a blog.

Check out this site:

http://friendfeed.com/bellydancing

(You will need to create a free account to try it out)

Using the link command, at the above site, you can add normal site to it, like I have.

This is a search engine friendly way of building links to a normal site.

You will see a little orange button:

“Other ways to read this”  That’s your RSS feed for you page at this site.

Now you have an RSS Feed which you can also promote via other methods like RSS submissions to other sites which host only RSS feeds. These sites are called RSS Aggregators, which hold nothing but RSS feeds, which would then link to YOUR site.

There is nice big list here:

http://www.rss-specifications.com/rss-submission.htm

Using this list, now you are promoting a page that links to your site. Plus you add your feed to facebook sites, Squidoo sites (which also have RSS feeds) etc

Also (and this is where it becomes interesting) any article submission to ezinearticles.com, will have a Author RSS feed associated to it. For example my Feed from ezinearticles.com  is:

http://ezinearticles.com/members/rss/Paul-J-Easton.xml

Now I use this link to my Friend feed page using “insert blog” .

Now every time you post a new article at ezinearticles.com, you are creating new links to your own site (from the article) and links to the article on ezine articles from the FriendFeed site

Put this together with that your friend feed site has new content as well, which will be updated on the other sites you have submitted your RSS feed too as well.

I happen to see friend feed also featured in part of John Reeses Traffic Secrets 2

I have yet to conduct a conclusive test on this process, but so far its making good sense. Hope this helps

Filed under: Link Marketing